Forget about superheroes: no one is looking to take the box office by storm this summer quite like 'Godzilla,' who remains just as popular and iconic today as he was 60 years ago. The latest entry in the film's brilliantly run marketing campaign is a poster highlighting the film's IMAX 3D release, which seems like a pretty cool way to see a movie about a monster the size of a skyscraper.
All of the trailers for 'Godzilla' have put emphasis on tone, showcasing the aftermath of epic monster rampages and giving us tons of close-ups of people whose days have been pretty much ruined. But this new TV spot does something a little different, selling the human story behind all of the chaos and destruction. Oh, and it does so while offering our best look yet at Godzilla himself.
All of the trailers for director Gareth Edwards' 'Godzilla' played coy with the details, only showing off the bare minimum of the plot and brief glimpses of the King of the Monsters himself. You've got to commend the Warner Bros. marketing team; they're exceptionally good at teasing us. However, one of the film's biggest surprises has just been revealed and probably not in the way anyone involved with 'Godzilla' was hoping or expecting.
We've been getting various new looks at the 'Godzilla' reboot by way of Warner Bros. and Legendary Pictures, but this new 'Godzilla' trailer teases much more to come than we thought. While providing us with new footage of the cast and the iconic beastie, our latest sneak peek at director Gareth Edwards' film also reveals a more epic and extended preview will drop tomorrow.
Following yesterday's debut of a new 'Godzilla' TV spot (and photos), Legendary has released yet another one, proving that the epic monster truly is unstoppable. The above spot features even more footage of Godzilla's insane and unbelievable path of destruction, and we simply cannot wait to watch this big guy in action on the biggest screen possible.
'Godzilla' is going to be huge ... and we mean that in two ways. First, he'll be huge in a literal sense, as these two new posters indicate. Secondly, he'll be huge at the box office, because posters like this (and trailers like the one we got a few days ago) are starting to make this look like the blockbuster to beat this summer.
We've got increasingly better looks at 'Godzilla' through toys or magazine covers for the film, but haven't had a really great, clear shot of the monster in all his glory. Today, a new international 'Godzilla' trailer has arrived with brand new footage, but does it give us what we want to see?
Hopefully you got to see the product image of the upcoming Godzilla: With Light and Sound toy and book kit before it was removed from the web, but even if you didn't, we're gonna do you one better. The first official photos of the larger Godzilla figure that'll be released in conjunction with the film reboot, hitting theaters May 16, rampaged their way online, and this bad boy is more than three feet long. Collectors and kids have our permission to officially geek out.