Edge of Tomorrow Box Office

'Edge of Tomorrow': What Went Wrong?

EDIT
by Mike Ryan June 10, 2014 @ 11:32 AM
Warner Bros.
On Monday, Warner Bros. sent out an email asking a few members of the media to use social media and help get the word out about ‘Edge of Tomorrow.’ This was remarkable for a couple of reasons. First, this wasn’t a typical press release kind of thing; it read as an impassioned plea. Second, I’ve never really seen anything like this before.