‘Bully’ Triggers Trend As More Filmmakers Appeal MPAA Ratings
Harvey Weinstein grabbed headlines earlier this year when he appealed the MPAA’s decision to tag the ripped-from-the-headlines documentary ‘Bully’ with an R rating. Ever the masterful marketer, Weinstein used the appeal to generate press for his movie. But there’s a much larger story brewing behind that flashy, attention-demanding move.