Like all business-related alliances between companies, the newly announced team-up between Miramax and the Weinstein Company feels like it was the result of mutual necessity, with God knows how many contracts and back-room meetings necessary to sort it all out. But if you cut through all of the nitty-gritty details, it means one big thing: sequels, prequels and TV adaptations of the most famous films from Miramax's heyday are likely on the way.
The Weinstein Co
Harvey Weinstein grabbed headlines earlier this year when he appealed the MPAA’s decision to tag the ripped-from-the-headlines documentary ‘Bully’ with an R rating. Ever the masterful marketer, Weinstein used the appeal to generate press for his movie. But there’s a much larger story brewing behind that flashy, attention-demanding move.