Sex!  Lies!  Advertising!  Mannequins?  That's right, 'Mad Men' season 5 is almost upon us, debuting Sunday March 25 on AMC, and the good people at Sterling-Cooper-Draper-Pryce have seen fit to release our first look at the coming season in the form of a brand-spanking new poster!

The image highlights the always-dapper Don Draper pensively gazing into the window of a New York City department store, observing both the scandalously poised mannequins and even his own reflection.  So what does it all mean?

'Mad Men' series creator and executive producer Matthew Weiner tells The New York Times of the poster, "This is a dreamlike image...a nonverbal representation of where my head is at and where the show will be.  By the end of the season, I guarantee you'll know what it is about."  Executive Vice President of Marketing for AMC Linda Schupack adds that the image implies "Don Draper’s ongoing struggle to define who he is to himself and to those around him.”

When last we left Don Draper at the October 2010 end of 'Mad Men''s fourth season, Don had hastily proposed to his secretary and short-time girlfriend Megan (Jessica Pare), while Peggy Olson readied a new ad campaign for the firm, and Betty Draper Francis dejectedly prepared to move into a new home in Rye, New York with her husband Henry.

Well, alright then!  Some might simply see a well-dressed man longingly gazing at a nude mannequin, but it's actually symbolism!  Tune in to see how creepily it all unfolds when the new season of 'Mad Men' begins with 2-hour premiere "A Little Kiss" Sunday, March 25 on AMC!

Check out the full poster below: