Meet a most unlikely box office champion: a foul-mouthed teddy bear from Boston. ' Ted' seemed a strange proposition from the get-go, but the little guy with a big heart and extensive vocabulary (courtesy of writer-director-star Seth MacFarlane) made a hefty splash when he burst onto the scene in late-June with a $54 million opening. And now, four months later, he's the King of the R-Rated Comedies.
Given the record-breaking success of 'Ted' this past weekend, the execs at Universal are most certainly talking today about plans for 'Ted 2.' Hollywood ought to now have greater trust in original ideas. Or, if not that, at least they should allow Seth MacFarlane to develop any other original project of his own devise. After all, much of the appeal of the comedy is that it's by the creator of 'Family Guy' and other hit television series. And his trademark pop culture-possessed sense of humor draws audiences more than does this film's specific story of arrested development.
But knowing Hollywood, we can guarantee that its first response this morning is to focus not on the “fluke” $54 million gross of a fresh property but on how to turn that newly minted name brand into an ongoing franchise. So what will Seth MacFarlane cook up for 'Ted 2?'