‘Steve Jobs’ TV Spot: How Michael Fassbender’s Steve Jobs Invented the Future

“Artists lead and hacks ask for a show of hands,” Michael Fassbender’s Steve Jobs declares in the new spot for Danny Boyle’s Steve Jobs movie. Written by Aaron Sorkin (and that does sound like some Sorkin-y dialogue), the film appears to offer a more flawed look at the life of the man behind Apple, who was often revered as a technological saint.

Unlike the previous Jobs biopic (starring Ashton Kutcher), Steve Jobs looks a bit more intense, which is to be expected for a project written by Sorkin, and which once had David Fincher attached to direct. The trailers and new spot for the film definitely make Steve Jobs seem slightly Fincheresque. Here’s hoping for something a bit meatier and meaningful than Boyle’s more recent output.

Set backstage at three iconic product launches and ending in 1998 with the unveiling of the iMac, STEVE JOBS takes us behind the scenes of the digital revolution to paint an intimate portrait of the brilliant man at its epicenter.

STEVE JOBS is directed by Academy Award^® winner Danny Boyle and written by Academy Award^® winner Aaron Sorkin, working from Walter Isaacson’s best-selling biography of the Apple founder.

Fassbender takes the titular role of Jobs opposite Seth Rogen’s Steve Wozniak in the film, which co-stars Kate Winslet, Katherine Waterston and Michael Stuhlbarg. Steve Jobs hits theaters on October 9.