After months of feverish anticipation and a marketing campaign that left everyone at ScreenCrush practically speechless, 'Man of Steel' has arrived (amidst a flurry of mixed reviews) and taken its place at the top of the box office chart. Although the latest Superman film broke June box office records, it's yet to be seen whether or not the film is truly prepared for the long road ahead.
This Is The End
This is the way the world ends; not with a whimper but with an extended improv session featuring Seth Rogen, Jay Baruchel, James Franco, Craig Robinson, Jonah Hill, Danny McBride and a fleet of other popular young comics. On an ordinary night in Los Angeles, the straight-up-biblical apocalypse begins. After the Rapture, our six heroes board themselves up in Franco's Hollywood mansion and wait for a rescue. It never comes. Supplies dwindle. Tensions mount. 'This Is the End.'
'This Is the End' has one of the most meta concepts in recent memory. Seth Rogen, James Franco, Craig Robinson, Jonah Hill and Jay Baruchel play themselves, holed up in Franco's home while the apocalypse rages outside. It sounds like a recipe for either big laughs or disaster (although early buzz suggests the former), but two clips have arrived to give us a taste of what the finished film will feel like.
One of the gimmicks behind Seth Rogen and Evan Goldberg's 'This is the End' is that the cast is loaded with celebrities playing themselves. But that gets interesting when you have a performer like James Franco, whose life has become an art project. In this new featurette, you can see how the actors approached playing themselves.
'This Is The End' has become one of this summer's most anticipated films, thanks to a couple of hilarious red-band trailers (check out the most recent one here, if you are the only person on the internet who hasn't seen it yet). To get your anticipation for it raised even higher, the first clip has just been released and is waiting for you after the jump!